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With good haircare habits and advanced hair science, you really can change your hair’s fate.
Performance-Based Cosmetics: Beauty that delivers
All about performance-based cosmetics, including recommendations on what to look for, what to avoid, and application tips and tricks.
What’s Behind Hair Growth and Hair Shedding?
Our hair is so much more to us than just a mass of proteins and melanin.
How to Achieve Your Best Lashes, Brows, and Locks
If you’re looking for ways to maximize your lashes, your brows, or your head of hair, you’ve come to the right place.
Unlocking Your Hair Potential
When we say this Hair Serum is PACKED with effective ingredients, we mean it. It’s chalk full.
3 Reasons to Replace Your Expired Beauty Products
3 reasons to replace your expired beauty products AND 3 ways to increase the lifespan of your makeup.
Lash Serum VS Conditioner
We’re going to let you in on a Babe insider secret - most Babe products have a partner. So for every PM treatment there’s an AM product that pairs with it, giving you round-the-clock lash care.
Deep Dive Lip Mask
How can I make my lips softer overnight? Don’t worry - we’ve got all the info you need to soothe your pout.
Enriching VS Volumizing Mascara
Babe mascaras are full of our fav performance-based ingredients, meaning they enhance your look ASAP and over time.
What Causes Hair Growth and Hair Shedding?
Learn about why your hair is falling out (spoiler: it's totally normal).